What is an emergency text message?

An emergency text message is a critical alert (or message) sent to employees, staff and members to notify them of urgent and critical happenings that impact them. 

Companies define emergencies differently, but in general an emergency text message is sent to notify a group or employees about schedule changes, weather alerts, critical incidents or threats to the organization. 

Simplified Alerts allows customers to send emergency text messages to their subscribers on an as needed basis.