What is an emergency text alert system?

When an emergency strikes your organization, it’s critical to alert your staff and employees quickly.  An emergency text alert system is an on-demand messaging application that quickly, reliably and securely executes critical text alerts to groups, organizations and employees. It uses standardized communication protocols to enable subscribed mobile devices to exchange short text messages.

In most cases text messaging is the primary channel of communication, but other channels may include voice and email. The text messages may be triggered automatically or sent manually to different lists and groups. 

Companies define emergencies differently, but in general an emergency text message is sent to notify a group or employees about schedule changes, weather alerts, critical incidents or threats to the organization.  Simplified Alerts is an an emergency text alert system.